what is search engine optimization-SEO

What The Hell Is Search Engine Optimization – SEO?

QUICK OVERVIEW

Have you ever wondered, what the hell is search engine optimization – SEO and why do I need It? Okay, cool. Read on. Let me just begin by saying online business is a cut-throat business. It is very easy yet too complicated to master, but the moment you get a hang on it, you will soar.

For starters, you have to arm yourself with the fact that, the world wide web (www) which is simply known as the internet has grown to become the very engine that drives virtually everything in the universe today, it keeps growing with new trends and aspects introduced almost on a daily basis. More like a rat race!

The internet is saturated with every topic on the face of the earth. You know what they say about, non less than two hundred other people having the same idea as you, when you concieve it? That’s how I prefer to look at doing business online business. It is a question of who puts it first the right way and that is where Search Engine Optimisation, SEO comes in.

DEFINITION OF SEO

SEO stands for Search Engine Optimization, is the things you do to increase the quantity and quality of traffic to your website through organic search engine results.

It involves finding the right keyword about your page or the content you put on the website, how to write SEO-friendly copy, and the kind of markup that helps search engines understand just what your content is really about.

To make a mark and money in any online endeavour you must be ready to do the work. Lets get it straight. Every blog, ecommerce website, news platforms, B2B platforms requires alot of work on the part of its owners and managers to rank on search engines. There are several search engines on the web; the most popular ones are;

*Google Search
*Duck Duck Go Search
*Bing Search
*Yandex Search
*Yippy Search
*Yahoo Search

Needless to say that Google is the most-used search engine in the world. because it is fast, returns relevant results, and the most extensive single catalog of web pages available.

So you have website and maybe put up great content too. But, of what use is your content if it is not found by people when they search? You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clambering to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed sites. To avoid this, embrace SEO.

CHOOSING THE RIGHT HOST FOR YOUR WEBSITE

The first place to begin is choosing the right hosting company for your website. For me, this is the most important step to take while setting up a website. It is counterproductive to host your website on a crappy reseller hosting providers.
If your website is built on WordPress I will recommend Bluehost.
I have used these guys and they have a great support team who are eager to assist on any issue.

Improve your search engine optimization-SEO with Bluehost

Search Engine Optimization or SEO is a term widely used today by many sites. For the past few years and the next ten years or so, search engines would be the most widely used internet tool to find the sites that they need to go to or the product or information they need.

Most people that use search engines use only the ten top search results in the first page.

Making it to the first page, more so to the top three is a barometer of a sites success in search engine optimization. You will get a higher ratio of probability of being clicked on when you rank high. The more traffic for your site, the more business you rake in.

But, it is essential to grab a hold of that spot or make your ranking even better. As I aforementioned, each day is a new day for all sites to make them selves rank higher using search engine optimization. It is imperative to make your site better and better everyday.

So just what is search engine optimization and do you have to use it? The answer to why you have to use it is an easy one. You need search engine optimization to be number one, or maybe at least make your site income generating.

I will recommend you install the premium Yoast SEO plugin on your WordPress website. It is my go-to plugin. All you have to is to start the configuration wizard and fill in the necessary fields and the plugin will do the magic.

Yoast homepage

With search engine optimization you can get the benefit of generating a high traffic volume. Let’s just say you get only a turn out of successful sales with 10 to 20 percent of your traffic. If you get a hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to ten hits a day, you only get one or two if not any at all.

So once again, what is search engine optimization? Search engine optimization is utilizing tools and methods in making your site top ranking in the results of search engines. Getting yourself in the first page and better yet in the top half of the page will ensure that your site will generate public awareness of your site’s existence and subsequently generate more traffic, traffic that could lead to potential income and business.

Search engine optimization requires a lot of work to be fully realized. There are many aspects you have to change in your site or add as well to get search engine optimization. These will include getting lots of information about the keyword phrases that are popular in regards to your sites niche or theme.

You may also need to rewrite your sites contents so that you could get the right keyword phrases in your site without making it too commercial but light and informative. There are certain rules and guidelines to be followed with making your site’s content applicable and conducive to search engine optimization.

You will also need to collaborate with many other sites so that you could get link exchanges and page transfers. The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

Try to search the internet for much useful help. I recommend Neil Patel’s blog post on The future of SEO for tips, guidelines, and methods for search engine optimization are plenty to be found. Read many articles that can help you optimize your site in search engine results. The more knowledge and information you gather the better. This will all help you in getting those high rankings. This may require a little time and effort in your part but the benefits will be astounding.

If you can part with some money, there are many sites in the internet that can help you in search engine optimization. There are many sites that help in tracking keyword phrases that can help your site. There are also some content writers that have lots of experience in making good keyword laden content for your sites that have good quality.

Act now and see the benefits garner with search engine optimization. All of these will result to better traffic and more business for your site and company.

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